Key topics include:
• Digital transformation and e-commerce
• Digital pricing strategies for B2C
• E-commerce pricing in the B2B context
• Value creation and channel management
• Digital subscriptions and payments
• Revenue management & commercial excellence
Presentations include:
• “Future of Commerce"
Kai Herzberger, Director DACH & EMEA, eCommerce & Transformational Retail,
Facebook, Germany
• “NeuroPricing as a way to increase revenues”
Mercedes Dieguez de la Mata, Head of Pricing Strategy in Telefonica Corporate
Telefonica SA, Spain
• “Demand forecasting challenges in a subscription business”
Adrian Foltyn, Head of Data Science
HelloFresh SE, Germany
For more information and details concerning speakers and presentations, visit: http://bit.ly/2eLhEG7
IQPC provides business solutions around the world with tailored practical conferences, large scale events, topical seminars and in-house training programs, keeping them up-to-date with industry trends, technological developments and the regulatory landscape. IQPC produces more than 1,500 events annually around the world, and continues to grow. IQPC has offices in major cities across six continents including: Bengaluru, Berlin, Dubai, London, New York, Sao Paulo, Singapore and Sydney. IQPC leverages a global research base of best practices to produce an unrivalled portfolio of conferences.
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