Due to the desired retirement of the company founder Hans-Jörg Keck, a strategic reorientation became necessary. The shareholders of KECK are convinced that the company will be most successful in supporting its customers in all aspects of brand staging in the future if it becomes an important part of a strong corporate Group.
Subsequently, E3 Capital Holding was chosen from several interested parties. This is a sector-focused platform for companies from the fields of Exhibitions, Events and Environments. In the area of Live Marketing Solutions, it offers a broad spectrum of consulting and execution brands that provide creative services in terms of communication, digitisation and realisation for blue chip customers and leading medium-sized companies.
With the acquisition of a majority shareholding in KECK, the E3 Group strengthens its leading position in the German and European market for live marketing solutions.
Markus Futterer, who will continue to be responsible for the KECK GROUP as a managing partner, says: “Our customers are becoming more international. In addition, their demands are increasing and they are interested in using the latest trends and technologies. As part of the E3 Group, we can provide our customers with an even better range of services and, at the same time, contribute our own expertise for a successful future of the Group".
Patrick O. Soschinski, CEO of E3 Capital Holding, notes: “KECK complements the service and customer portfolio of the E3 Group in an excellent manner. We are convinced that this merger will provide an ideal basis for the successful strategic development of our Group into a premium service provider for consulting and execution of live marketing solutions”.
KECK and the E3 Group share the brand strategy focused on individual customer needs and together take another decisive step forward in its development. As the owner with a strategic interest, the E3 Group will integrate the competence of the 170 KECK employees into its own Group.
KECK. Brand staging worldwide.
Over 30 years successfully on the market, 170 employees and passion for what we do – we are KECK. Our references are from just as wide a range of industries as our solutions. After all, ‘run of the mill’ is an alien concept to us. We realise projects always in an extraordinary and creative manner, perfectly attuned to our customers from the most varying of sectors.
In realising everything from extravagant trade fair stands and showrooms through to elaborate light and communication concepts, we can implement all you require to stage your brand successfully. Our wheelhouse includes the entire spectrum of services – strategy, consultation, design, construction and assembly. The most important step in every project is to understand the brand. We really get to its core and present it in a standardised and unique way. We not only stage brands, but also make them more successful.
KECK GmbH
Industriestraße 16
71263 Weil der Stadt
Telefon: +49 (7033) 3000-0
Telefax: +49 (7033) 3000-9010
http://WWW.KECK.WORLD
UNITLEITUNG
Telefon: +49 (7033) 3000-142
Fax: +49 (7033) 3000-9050
E-Mail: PETRA.SCHMIDT@KECK.WORLD
