The company’s goal was to activate a direct management of the online channel, which previously was outsourced. Benetton plans as well this year as part of its omnichannel evolution to deliver better integration between physical stores and the online shop. By doing that, Benetton can assist the end-consumer wherever he is during his shopping experience through both physical and digital channels.
For the creation of its new online shop, Benetton has chosen to rely on the K-OMS technology, an Order Management System by Keros Digital.
Keros Digital technology allowed Benetton to integrate a complexed online customer journey with its IT architecture, reducing the complexity of several aspects related to order management and invoicing in different countries. Keros Digital has made available its tax and legal knowledge for Benetton and it has provided advice on how to optimize all processes to drive more efficiency in delivery times and lower shipping costs.
The new Benetton OMS handles easily the catalog, VAT invoicing in different counties, the warehouse, optimizes the assignment of orders and manages returns from different parts all over the world thanks to a unique integrated e-commerce software solution.
Keros Digital provides technology solutions, experience and know-how to support its Clients in their ecommerce, digital and omnichannel strategies around the world. Thanks to a long experience in the e-commerce industry and to its innovative proprietary SaaS ecommerce platform and applications, Keros Digital facilitates and speeds up the activation and management of online sales processes providing solutions for B2C ecommerce, B2B online order management, in-store applications and in-showroom applications. A peculiar experience in ecommerce operations obtained developing projects in Europe, USA, Russia, Asia and Australia together with its network of partners makes Keros Digital and its platform K-nimbus the perfect partner for international ecommerce projects able to provide technology solutions as well as marketing, creativity, editing, tax compliance, cash and fraud management, order fulfillment, customer service and project management.
Keros Digital S.A.
Via Rime 38
CH6850 Mendrisio
Telefon: +41 (91) 6001129
https://www.keros-digital.com
Marketing Specialist
E-Mail: beatrice.caccia@keros-digital.com
